Just like in a live event, when it comes to virtual events, you should start with the purpose of the event, not the platform. Figure out what the purpose of your event is, the audience that is attending, and what the message is you’re trying to communicate. Get rid of the noise and focus on the most important pieces of content to drive home the purpose and the message!
Production value is the key to attendee engagement. Paying attention to the details like a virtual studio design, animated titles and graphics, registration pages, landing pages, session pages, marketing campaigns, music, Q&A, and polling are what’s going to set your event apart from others.
It takes a team to successfully execute a virtual event and that team is going to be treated very similarly to a live event. You’re going to have producers and virtual technicians whose role is to support the rehearsals. You’re also going to have attendee technical support during the event, just like you would in a live event, to keep the flow of the event seamless.