3 Stages, 1 Event: Reinventing WellSky’s Kansas City Production
From Zoom to Room
Some of the best partnerships start by pure coincidence.
In 2019, Clarity was running a flagship show when a planner from WellSky’s events team stopped by the tech booth between sessions. She noticed the quality, the energy, and the flow, then asked the question we always love hearing: “Who’s producing this event?”
Two minutes and one business card later, the seed was planted. A few months down the road, WellSky invited Clarity to bid on an upcoming event. Although they went with their longtime provider, the connection was there. Then the world stopped.
When COVID hit, WellSky needed to pivot quickly to virtual and turned to their contacts for advice. That same connection pointed them right back to Clarity. Their previous partner couldn’t deliver the virtual show they needed, so WellSky called us. This time, the partnership took off.
Our team flew twelve crew members to WellSky’s headquarters, transforming an unfinished floor into a full broadcast studio. That June 2020 virtual event became one of Clarity’s largest online productions and the start of an ongoing collaboration that has grown year after year. Since then, Clarity has produced multiple CareForum and Sales Summit events, helping WellSky evolve from virtual, to hybrid, to fully live.
Event Scope: Polished AV Production with Personality
CareForum is WellSky’s premier client-facing conference, bringing together executives, partners, and customers from across the country. It’s where the company shares innovation, celebrates clients, and sets the tone for what’s next. This event needed to look as polished as the brand itself.
For the latest CareForum, WellSky wanted something fresh and unexpected. The concept? A late-night talk show vibe that blended personality with production value. Together, we designed a room featuring three independent stages inside one ballroom, creating a dynamic flow that kept guests engaged while giving every presenter a moment to shine.
Paving the Way for a Successful Production Partnership
Before working with Clarity, the WellSky team struggled with inconsistent crews, audio issues, and a lack of attention to detail. That changed once they had a dedicated partner who treated their event like our own. As one member of the WellSky presenters put it, “They finally felt comfortable on stage again.”
When WellSky floated the idea of using three stages, they weren’t sure how to pull it off. Our team worked side by side with theirs to figure it out. We mapped out technical plans, created renderings, and developed a full show flow. What started as one large connected stage transformed into three distinct environments, each complete with its own lighting, camera systems, and monitors. The result was a design that was both visually stunning and operationally seamless.
Challenges & Creative Approach
Turning a single ballroom into three working stages is no small task. Each stage had its own look and personality, but together they worked like a well-choreographed performance. Sessions ran in succession so that when one stage wrapped, another came to life. Between transitions, custom-branded content filled the screens to keep the energy high and the audience focused.
Our creative team worked onsite to develop content in real time, fine-tuning transitions and adjusting visuals as the show evolved. The collaboration between Clarity and WellSky kept things flexible, creative, and smooth from start to finish.
From Virtual Events to Multi-Stage Productions
The new three-stage design completely transformed the attendee experience. The audience stayed engaged, leadership loved the pacing, and the overall production felt more polished, more intentional, and more alive than ever.
What started as a quick hallway conversation turned into a multi-year partnership that continues to raise the bar for WellSky’s events. From virtual rescues to late-night-inspired multi-stage productions, Clarity has helped the WellSky team bring their vision to life again and again.
CareForum now stands as proof that when trust meets creativity, great production follows.
Because great production starts with great people, and that is exactly what keeps clients like WellSky coming back.
If this story has you excited to start planning your next event with us, request a quote below!
